What factors makes a Web Design a complete failure?

In the internet era, website is the index of your brand. As more consumers rely on websites to learn about brands, the onus is on businesses to ensure that their sites are in trend and cutting-edge in order to capture and captivate their audiences. Paying attention to the UI/UX design of the website and retaining the attention of users is the best way for businesses to maintain their edge in the market. Most websites that fail to consider this tend to make mistakes that lead to their undoing.

Here are the common design errors that lead to failure of Websites

• Lack Of Images: The key to ensuring a large network traffic is to make the website easy on the eyes. A webpage that has no supporting images and is dull with a gaudy color palette is simply unattractive for users and can lead to protracted sessions on the business website. This can in-turn affect bounce rate. Place images at strategic places on the site and ensure that they boost conversions.

• One Landing Page: The design of your page is highly crucial. Opting for a simple for simple web design with a single landing page means that your users are not provided with navigability. This can have a serious impact on the bounce rate. Pay attention to your web design and ensure that it aids in improving the navigability of your site and keeps users glued to your page without leaving it midway.

• Lack Of Interaction: If the website is lifeless with no intuitive functionality and features, then it automatically loses on consumer interest. Your website is the tool that your customers use to learn about your brand. Having a website with no interactive functionality can simply make it boring. Opt for a design that is simple and built for function. This can help in making users access products of their choice with minimum effort. This coupled with strategically placed CTAs and flexible paying options can boost sales. 

Building a website? Hire expert designers and build websites that are eye-catchy. We, Openwave Computing, are a globally acclaimed IT firm and offer Web Design and Development services in New York. Get in touch with us today!

Why should you pay attention while Hiring a Web Developer?

When it comes to developing and maintaining your business website, it is crucial to pay attention to who you partner with. In the age of social media, where even the simplest of typos and gaffes can blow up into a full-fledged scandal, paying attention to detail and ensuring accuracy should be your first order of business. If you are developing a web application, it is crucial to opt for a developer who can develop a solution that is tested rigorously and is foolproof.

Failing to make the right choice could lead to the following mishaps:

• Lack of Coordination: Lack of internal consensus and coordination in the development team could cost you in terms of the quality of the final product.

• Sloppy Coding: If the firm you are partnering with does not pay attention to the code then you are likely to end up with a product that is not scalable and faces a lot of bugs along the life cycle.

• Insufficient safeguards: The hallmark of a good developer is the security measures and safeguards they incorporate in the website. Improper security gateways could compromise your platform and leave it vulnerable to miscreants.

• Unsatisfactory deployment: When your development team is inefficient, it could severely impact the delivery timeline and the quality of the deployment of your product.

• Maintenance constraints: Code that is developed with an inexperienced team is likely to suffer from snags and bugs. Maintaining such a code is notoriously difficult as an unstructured architecture is likely to make it difficult for third-party developers that are tasked with repairs.

This is why you should hire a web development company that is experienced and well-rounded. Use these criteria to get the best partner: 

1. Technical Acumen
2. Operational experience in the industry
3. Quality assurance
4. Team Composition
5. Promised timeline for delivery.
6. Coding guidelines and standards.
7. Testing Practices
8. Ease of deployment
9. Product Maintenance
10. Cost of Development

If you are looking for a company who fulfills all the criteria mentioned above, then get in touch with Openwave Computing LLC, a leading web design & development company in New York. Give us a call today!

Why invest in Web Development for better Business Performance?

Almost three decades after the advent of the World Wide Web, we are still dependent on websites and their broad reach as a means to showcase our businesses. Even in the year 2017, websites have only grown in the number, with the tagline being "If it's important, there's already a website for it". Such is the influence websites have on our cultures.

However, not all businesses across the globe embrace web development the way they need to. Several large B2B and B2C firms use web pages only as an online directory that has their contact information and their portfolio. On the contrary, these businesses need to adopt a model where their services can be accessed online as well.

Here's why websites should invest in web development as a part of their customer outreach: 

1. Online presence

Having a website helps businesses increase their online presence. This directly translates into brand recall and consumers usually gauge the efficacy of a business by the standard of their website. By developing a website that is elegant and trendy, businesses can score brownie points. Important features such as customer service can also be integrated into these websites.

2. Marketing

Websites act like online directories that convey all the information about a business. By utilizing the website as a landing page for all digital marketing and social media marketing promotions, businesses can bring several leads to the website and get the best ROI on their marketing investments.

3. Sales & Revenues

With the new generation of consumers embracing eCommerce in a big way, it is imperative that businesses find a way to deliver their services partly or in whole through the online route. Not only does this increase the sales, in the long run, it also improves the brand image to one of being "trendy" and "futuristic". 

4. Cost-effectiveness

An eCommerce-enabled website can help keep your business costs low and help you transfer the benefits to your customers by means of competitive pricing. This, in turn, helps increase the sales volume.

If you are a business who is yet to be initiated into the world of web development, Openwave Compuitng LLC can help you. We offer superior web development services in New York and help businesses hire web developers with technical proficiency for their requirements.